![]() Trade secrets often cover formulas, processes, practices, designs, patterns, instruments, commercial methods, or other compilation of information generally known or ascertainable by others. This is information that is generally not known to the public. Owning drafts also help prove that the owner indeed owns the subject of the copyright.īefore releasing the design or logo to the public, it might be better to have proof of creation ready first. To approve ownership of the copyright, owners must show proof of paternity or “Proof of Creation.” The copyright is a legal right that is created by the country’s law and grants the creator exclusive rights to the distribution, but usually for a limited time, with the intent to enable the creator to get compensation for what they own. There is technically no registration needed to have a copyright. These are automated paternity rights that are granted to artists, designers, architects, and others for the things they create.Ĭopyright is free but it is important to note that it mostly just covers artworks and other forms of artistic expressions. If the design is an integral part of the business, it might be better to work out the trademark before going public. ![]() Trademarks do require the applicant to pay certain fees.Ī trademark is a recognizable sign, design, or even expression that identifies the service or product and distinguishes it from the rest.Ī trademark can be easily spotted with the “™” symbol which goes for the unregistered trademark.Ī trademark is generally a name, phrase, word, logo, design, symbol, image, or maybe a combination of different elements. Trademarks can be used to protect an identifying feature that would make a product unique and distinct. These are officially registered by the government and there is a formal application process that could take some time. If you are dealing with legal issues with regards to your design business, it’s best to obtain proper legal counsel. How to protect your designs and logoĭisclaimer: We are not lawyers, and this is in no way a legal advice or a substitute for legal advice. Imagine a brand like Toyota or Adidas would openly allow competitors to use their design, logo, and trademark – the integrity of the brand could be at stake.Īside from calling a design truly your own, it’s also a way to protect your reputation. Some people look at their logo and design as mere extensions of their business but for big successful companies, their trademark design and logo are very important because it’s a crucial part of their identity. Sucks right? Well, protecting your trademark design and logo is something you might want to do especially if you want the exclusivity of your design solely to your business. So you’ve finally nailed the perfect design, the perfect logo, the perfect identity then suddenly see everything you own being used by someone else. Benefits of patents, trademarks, and copyrights. ![]()
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